Three famous creators and designers helped launch the Lexus LBX and create their own unique version of what ‘Everyday Extraordinary’ means to them.

As the Creative Director on this project, I led the Lexus LBX 'Everyday Extraordinary' campaign. This project was an exciting venture into digital art, and AI inspired visual worlds, to reach a younger Lexus audience.

Creators: Andreas Wannerstedt - Charlotte Taylor - Ulises